Please fill out the International application form for international brands and designers and send it to

Program & Event

  • LEADING DESIGN : Collaboration between Brand and Designer
  • DESIGN BRAND : Self-branding of Design Brand Design Brands
  • DESIGNER PROMOTION : Self-branding of Designers selected by monthly
  • GLOBAL CONTENTS : Special Exhibition featuring overseas design contents
  • DESIGN : Special contents exhibition by DESIGN
  • SEOUL DESIGN SPOT : Offsite event introducing design attractions of Seoul
  • DESIGN SEMINAR : Talk programs to share ideas on contemporary design issues
  • KOREA DESIGN AWARD : Design award initiated by DESIGN in 1983

Participation Guide

• Professional design companies or designers in fields of graphic, product, fashion, beauty, crafts, new media, etc.
• Leading companies providing products and services for designers
• Education institutions and media related to design
• Leading lifestyle brands focusing on design
Space onlyUS$2,400 / boothMinimum 4 booths
Shell SchemeUS$2,800 / booth1-4 booth
• Basic wooden walls(white), 4 spot lights, flooring provided (1 spot light per 1.5 m)

2020 Schedule Summary


Registration for SDF 2020 is now open

Early bird application is open until 31st of July, 2020
(conditional offer: 10% discounts on standard booth fee only, full payment required By 14th of August, 2020)


Advance registration payment By 14th of August, 2020

Total Amount will be charged separatly

Directory Book Material Submission

By 31st of October, 2020

* Please, be aware that any modification cannot be made after the due date.
* Please make sure to double check spellings, upper/lower cases and spaces.